What Vertical Drama Fans Want
The results are in
Jen Cooper is one of the most influential voices in bringing vertical drama into the mainstream. Through her content and media brand, Vertical Drama Love, she offers fans and those curious about entering the industry professionally a behind-the-scenes look via her frequently uploaded video podcasts featuring actors, super fans, and vertical-drama creators.
Fresh off the press, she has recently conducted one of the first global, fan-led surveys on vertical drama. The 103-page report explores who the audience is, how they watch, and what they think about current storylines, genres, and platforms.
The survey received 1,670 valid responses from fans worldwide.
Vertical Drama Love Fan Survey 2025: Key Takeaways
Vertical dramas function as an emotional lifeline and a daily source of comfort for many viewers.
Human connection is the core appeal. Fans stay for the actors, their authenticity, and the supportive global community.
Major pain points include high costs, unclear pricing, and an overwhelming number of apps and coin systems.
Viewers are turning away from violent, misogynistic, or repetitive tropes such as slapping, banquet humiliation, and drugged-sex plotlines.
Fans want fresher storytelling with stronger writing, better production, and more representation including LGBTQ+, older leads, disabled characters, and plus-size actors.
Overall, fans watch because the content feels good and leave when it feels harmful, confusing, or too expensive.
You can access the full, free survey through the following link:
🎥 Opportunity:
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